These new Neutrogena sunscreens are being added to the brand's SPF collection to provide consumers with lifestyle-conscious ways to stay protected from the sun's rays.
The products include the Neutrogena Purescreen+ Invisible Daily Defense Mineral Face Liquid SPF 30 and the Sport Body Spray in SPF 30 and SPF 70 options. The Purescreen+ Invisible Daily Defense Mineral Face Liquid SPF 30 dries invisible to work under makeup without looking chalky, while an antioxidant complex combats against ozone, pollution, sun-induced free radicals and more. The Sport Body Spray features vitamins C and E for skincare-inspired benefits along with a mint fragrance.
The new Neutrogena sunscreens are priced at $14.99 for the Purescreen+ Invisible Daily Defense Mineral Face Liquid SPF 30 and $22.99 for the Sport Body Spray.
Protective Functional Sunscreens
These Neutrogena Sunscreens Suit Lifestyle Needs
Trend Themes
1. Lifestyle-conscious Sunscreens - These new Neutrogena sunscreens offer lifestyle-conscious ways to stay protected from the sun's rays, with features like invisible application under makeup and skincare-inspired benefits.
2. Antioxidant Complex Sunscreens - The Neutrogena Purescreen+ Invisible Daily Defense Mineral Face Liquid SPF 30 includes an antioxidant complex to combat ozone, pollution, and sun-induced free radicals.
3. Skincare-inspired Sunscreens - The Sport Body Spray sunscreen from Neutrogena contains vitamins C and E for skincare-inspired benefits, in addition to its sun protection.
Industry Implications
1. Beauty and Personal Care - The introduction of lifestyle-conscious and skincare-inspired sunscreens creates opportunities for innovation in the beauty and personal care industry.
2. Health and Wellness - The inclusion of an antioxidant complex in sunscreens presents opportunities for disruptive innovation within the health and wellness industry.
3. Cosmetics - The development of sunscreens that dry invisible under makeup opens up potential disruptive innovation possibilities in the cosmetics industry.