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This Tofu Packaging System from Nasoya Does Away with Water

To ensure freshness, tofu is often packaged in water, which requires draining before it is ready to be used in cooking—Nasoya is defying this convention with the introduction of its 'Organic Sprouted Super Firm Vacuum Packed Tofu.'

The innovative protein-packed food product appeals to the "tofu novice," by taking some of the hard work out of preparing tofu. By doing away with water, there is less of a chance for consumers to make a mess, plus, since the tofu is already pressed and drained, it's only a matter of adding a bit of seasoning to the tofu so it can be easily added to prepare a flavorful meal.

The tofu product from Nasoya is free from cholesterol, gluten, GMO ingredients and preservatives, while also being a rich source of protein and calcium.
Trend Themes
1. Waterless Packaging - Removing water from packaging products presents an opportunity for efficiency and convenience.
2. Mess-free Preparation - Developing food products that eliminate mess during preparation opens up market potential for convenience-seeking consumers.
3. Healthy and Convenient Protein Sources - Creating protein-rich food products that are easy to prepare appeals to health-conscious consumers with busy lifestyles.
Industry Implications
1. Food Packaging - Innovations in waterless food packaging provide opportunities to enhance convenience and sustainability.
2. Food Preparation Equipment - Developing equipment or tools that facilitate mess-free food preparation can cater to consumers seeking convenient cooking solutions.
3. Health and Wellness - The demand for healthy and convenient protein sources creates room for innovation in the health and wellness industry.

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