Melle Smets has created a concept that involves a gas station in the middle of the ocean. This fictive creation called Fata Morgana is perfect for avid boaters, who will no longer run out of gas in a world of water.
Check out the gallery to see more pictures of this creative concept that may well one day become a reality.
Will mid-air gas stations be next?
Implications - With rapidly rising gas prices, consumers are getting frustrated and looking for transportation alternatives that are both less expensive and more enjoyable. As a response, gas stations are following popular patterns in public consumption such as the green movement or the retro-vintage movement.
Floating Fueling Stations
Fata Morgana is an Imaginative Gas Station in the Middle of Nowhere
Trend Themes
1. Floating Gas Stations - The concept of gas stations in the middle of the ocean presents disruptive innovation opportunities for the maritime industry to provide fueling options for avid boaters.
2. Alternative Transportation - The rising gas prices are driving the demand for transportation alternatives, creating opportunities for disruptive innovation in the automotive industry to develop cost-effective and enjoyable options.
3. Evolution of Gas Stations - Gas stations are adapting to popular consumption patterns like the green movement and retro-vintage movement, opening doors for disruptive innovation opportunities within the retail and energy industries.
Industry Implications
1. Maritime Industry - The maritime industry can explore creating floating gas stations in the ocean to cater to the fueling needs of avid boaters, offering a unique and convenient solution.
2. Automotive Industry - The automotive industry can capitalize on the rising demand for alternative transportation options by developing cost-effective and enjoyable modes of travel, disrupting the traditional automotive market.
3. Retail and Energy Industries - The retail and energy industries can embrace the trends of the green movement and retro-vintage movement to innovate gas stations with sustainable practices and nostalgic aesthetics, attracting a new customer base.