The McDonald's Italy Chocolate Salami is a new offering from the brand's McCafe branch that will offer consumers with a deceptive dessert that doesn't skimp on sweet flavor.
The dessert contains salami in the name, but is free from meat and is instead crafted with a blend of chocolate and cookie pieces that have been rolled into a cured meat-shaped product. This is then sliced into servings for consumers to pick up, which will make it a welcome addition to the menu for consumers who are looking for a way to enjoy the traditional Italian and Portuguese dessert.
The McDonald's Italy Chocolate Salami is perfect as a sweet treat after a meal or as a pairing with a coffee.
Deceptively Sweet QSR Desserts
The McDonald's Italy Chocolate Salami Doesn't Contain Any Meat
Trend Themes
1. Deceptive Desserts - Creating desserts that are unconventional in shape and naming but retain their sweet flavors will attract more customers who are adventurous and looking for novel experiences.
2. Savory Flavors in Sweet Treats - Incorporating an unexpected savory ingredient into a traditionally sweet dessert could create a new culinary trend that appeals to customers who are looking for unique flavor combinations.
3. Non-traditional Packaging - Packaging desserts in an unconventional form to play with the customer's expectations and surprise them with a dessert that's presented in a fun and exciting way can increase customer engagement and social media shares.
Industry Implications
1. Fast Food Restaurants - Fast food companies can innovate their menus with unconventional desserts that are unique and can be a potential source of customer retention.
2. Qsrs with Dessert Menus - Quick-service restaurants with dessert menus can explore ingredients and forms that stand out and can set them apart from their competitors.
3. Cafes and Specialty Dessert Shops - Cafes and specialty dessert shops have the opportunity to cater to customers who are foodies and are constantly on the lookout for the latest and greatest in innovative desserts.