Post-War Vintage Furniture

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The Margaret Howell 2012 Home Collection is Rough Luxe

Simple and tasteful, the Margaret Howell 2012 Home Product collection is made up of furniture, cookware, lighting and more that all have a post-war vintage charm that will sweep people off of their feet. Romantically nostalgic, it blends feminine details with an overall masculine aesthetic that will please everyone in the household.

The brand may be known as a British clothing line, but the Margaret Howell 2012 Home Product collection is a result of collaborations with such manufacturers as Ercol Furniture and designers Sori Yanagi. Clean and contemporary despite the retro appeal, the collection predominantly revolves around warm wooden and ceramic materials, which offers a traditionally cozy vibe for homes that are both modern and traditional.
Trend Themes
1. Post-war Vintage Style - Opportunity for businesses to create and market post-war vintage inspired products across various industries.
2. Rough Luxe - Businesses can explore the concept of rough luxe, combining rustic, vintage charm with modern luxury.
3. Collaborative Design - Embracing collaborations between manufacturers and designers to create unique and appealing products.
Industry Implications
1. Furniture - Disruptive innovation opportunities in creating post-war vintage inspired furniture pieces with an updated twist.
2. Home Decor - Potential for businesses to tap into the growing demand for rough luxe home decor items that blend old and new.
3. Fashion - Opportunity to incorporate post-war vintage elements into clothing lines, merging classic designs with modern styles.

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