Maola Local Dairies launched a new line of ultrafiltered milk to deliver more of what consumers want: a lactose-free milk that's high in protein, lower in sugar and boosted by prebiotic fiber for gut health. By the numbers, Maola More offers 15 grams of protein per eight-ounce serving, with five to eight grams of sugar per serving. "Consumer research shows growing demand for protein, easier digestion and lactose-free options, with gut health emerging as a key area of interest," Maola chief executive officer Jon Cowell said. "Maola More is built to meet those needs by bundling benefits that are increasingly becoming table stakes—and then going further with added prebiotic fiber for digestive support. Maola More brings together hydration, nutrition, and indulgence in a format appropriate for milk consumers of every age."
Currently, the line offers Whole and 2% Reduced Fat, and the dairy manufacturer has plans to launch additional Maola More varieties in late 2026.
Multi-Benefit Ultrafiltered Milks
Maola More is Lactose-Free, High-Protein & Boosted by Prebiotics
Trend Themes
1. Multi-benefit Dairy Products - Products combining lactose-free formulation, high protein, and added prebiotics are redefining consumer expectations for everyday milk.
2. Ultrafiltered Nutrition Optimization - Ultrafiltration as a processing technique is enabling concentrated protein and reduced sugar profiles that change the nutritional profile of traditional dairy.
3. Gut-health Fortified Everyday Beverages - An emphasis on digestive-supporting ingredients like prebiotic fiber is turning routine hydration choices into functional gut-health products.
Industry Implications
1. Dairy Manufacturing - Novel processing workflows and ingredient blending present opportunities to create premium, shelf-stable milk SKUs with differentiated nutrient profiles.
2. Functional Ingredients Suppliers - Suppliers of proteins, prebiotics, and lactose-management enzymes stand to influence product formulation strategies across beverage and dairy portfolios.
3. Retail Grocery Channels - Evolving consumer demand for multi-benefit milks could reshape category placement, merchandising, and private-label product development in stores and online.