For the Fall/Winter season of 2017, P.A.M. unveiled its 'Magma' collection. To show consumers how the different pieces can be styled, the label released a vintage-looking editorial that flaunts unique combinations of colors, patterns and textures for an edgy aesthetic.
Spotlighted in the lookbook are various long jackets that feature graphic branding, hoodies, crewnecks, wide-legged trousers, bombers, sweatpants, striped button-up shirts, as well as a variety of satin pieces, including a symmetrical cut-out dress and a matching tracksuit.
Due to their diverse range of colors and textures, the pieces from the Magma collection can be combined in a multitude of ways to generate a modern look with a vintage flair that stands out from other streetwear styles.
Textural Australian Streetwear
P.A.M.'s 'Magma' Collection Boasts Various Bold and Unique Textures
Trend Themes
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Multifaceted Textures — Opportunity for designers to explore new ways of combining different textures in clothing.
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Vintage Streetwear — Potential to tap into the growing demand for vintage-inspired streetwear fashion.
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Color-pattern Combinations — Room for experimentation in creating unique and bold combinations of colors and patterns.
Industry Implications
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Fashion — Innovative clothing brands can take advantage of the trend to create standout streetwear collections.
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Textile — Textile manufacturers can offer a wide range of fabrics with different textures to cater to the demand for textured streetwear.
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Retail — Retailers can curate and market vintage-inspired streetwear collections to attract fashion-forward customers.