New Balance's iconic 991 enters its 20th year in the market and the brand launches a new made-in-UK 991 sneaker to honor the two-decade milestone. The shoe keeps the original gray colorway and it was crafted in the brand's iconic factory in Flimby, UK.
The sneaker boasts elevated color blocking details for a retro look that is suitable in modern times as well. The upper boasts two different shades of gray, with steel gray seen on the collar and the mesh toe box. Wolf gray makes up the leather toe box overlays, the tongue, and details by the collar. Branding accents are done in metallic silver with the N logo trimmed with white found at the quarter.
Earthy Tonal Neutral Footwear
New Balance's New made-in-UK 991 Sneakers Celebrate its 20th Year
Trend Themes
1. Neutral Colorway Footwear - Brands can explore the use of neutral color tones to create a timeless look for sneakers and other footwear.
2. Retro-inspired Sneakers - Sneaker brands can incorporate retro-inspired designs with modern features to create a unique yet nostalgic product.
3. Heritage Manufacturing - Brands can leverage their heritage by manufacturing products in iconic factories to create a sense of authenticity and exclusivity.
Industry Implications
1. Footwear Manufacturing - Manufacturers can experiment with different colorways and designs to create unique and timeless footwear products.
2. Fashion - Fashion brands can incorporate retro design elements into their products to appeal to consumers who are looking for a nostalgic touch.
3. Marketing and Branding - Brands can leverage their heritage and manufacturing process in their marketing efforts to create a unique and authentic brand image.