'Love Cocoa' is the name of a new product from the Cadbury family—but it stems from a new business that's been started by James Cadbury, the great-great-grandson of George Cadbury.
Love Cocoa's artisan and ethically sourced chocolate is handmade in the UK in a variety of tempting flavors like milk, dark, mint and honeycomb.
What's particularly unique about these chocolate bars is that they are letterbox-sized, so that they are ideal for shipping. Online, consumers are able to select a chocolate bar, add a personalized note and have the chocolate bar conveniently shipped off at a time of their choosing. Love Cocoa then completes the order with Royal Mail services, making for a lovely surprise to encounter in the mail that does not need to be signed to be received.
Artisan Chocolate Bars
'Love Cocoa' is a New Chocolate Business from the Cadbury Family
Trend Themes
1. Artisan Chocolate Bars - The demand for artisan chocolate bars is increasing, creating opportunities for small businesses to disrupt the traditional chocolate industry.
2. Ethically Sourced Products - Consumers are increasingly conscious of ethical sourcing practices, providing opportunities for businesses to disrupt traditionally unethical industries like chocolate production.
3. Letterbox-sized Packaging - Convenient letterbox-sized packaging creates opportunities for businesses, especially those in the e-commerce space, to appeal to busy consumers looking for hassle-free delivery options.
Industry Implications
1. Chocolate Production - Small-scale chocolate production businesses can disrupt the traditional, large-scale chocolate industry by offering unique products, like artisan chocolate bars made with high-quality, ethically sourced ingredients.
2. E-commerce - The trend towards letterbox-sized packaging creates opportunities for businesses in the e-commerce industry to offer hassle-free delivery options, making it easier than ever for consumers to purchase goods online.
3. Ethical Sourcing Consultancy - As consumers become more conscious of ethical sourcing practices, there is room for consultancy firms to provide support to businesses looking to improve their ethical practices, especially in traditionally unethical industries, such as the production of chocolate.