In celebration of this year's Diwali (festival of lights), which will take place on November 13, 2012, Marc Jacobs has designed the Louis Vuitton Sari Dress collection. Although the dresses do not look like traditional saris, they are made out of vintage sari fabric sourced from New Delhi, Bangalore, Mumbai, Madras and other cities in India.
From demure ladylike cocktail dresses to an even more modern short and shirt combo, the Louis Vuitton Sari Dress collection is made for the South Asian with a Western flair, or the American with a love of exotic materials. A limited edition line, "the pieces form a collective tribute to the country's long tradition of craftsmanship and splendorous fabrics," according to My Modern Met.
Diwali-Celebrating Fashion
The Louis Vuitton Sari Dress Collection Modernizes South Asian Attire
Trend Themes
1. Cultural Fusion Fashion - Opportunity for innovative designs that blend traditional clothing with Western styles.
2. Sustainable Sourcing - Opportunity for brands to source vintage fabrics and promote ethical fashion practices.
3. Celebration Capsule Collections - Opportunity for designers to create limited edition lines for cultural celebrations.
Industry Implications
1. Fashion - Incorporating culturally diverse elements into haute couture and luxury fashion.
2. Textile - Innovative textile designers can create sustainable and eco-friendly products through vintage fabric sourcing.
3. Retail - Specialty retailers can offer limited edition, culturally-inspired collections to celebrate festivals and events.