The Lotterria Tsukimi burgers have been debuted by the brand as a series of delicious menu items perfect for patrons in Japan to pick ahead of the upcoming moon viewing season. The burgers come in four varieties to choose from including the Sunny-side-up Tsukimi Japanese-style Exquisite Cheeseburger, Sunny-side-up Tsukimi Japanese-style Shrimp Burger, Sunny-side-up Tsukimi Japanese-style Teriyaki Burger and the Sunny-side-up Tsukimi Spicy Umami Exquisite Cheese Burger. Each of the burgers are, as their names suggest, paired with a sunny side-up fried egg to pay homage to the harvest moon.
The Lotterria Tsukimi burgers are slated to arrive at participating locations in Japan starting on September 7, but are a limited-edition offering only available through the middle of October 2023.
Egg-Topped Moon Festival Burgers
These Lotterria Tsukimi Burgers are Limited-Edition
Trend Themes
1. Moon-viewing Season - The Lotterria Tsukimi burgers are designed to cater to the upcoming moon-viewing season in Japan.
2. Limited-edition Menu Items - Lotterria's Tsukimi burgers are a limited-edition offering, creating a sense of exclusivity and urgency among consumers.
3. Sunny-side-up Burger Varieties - The burgers come in four different varieties, each with a sunny-side-up fried egg, offering a unique twist on traditional burger options.
Industry Implications
1. Fast Food - The Lotterria Tsukimi burgers highlight the potential for seasonal and limited-edition menu items in the fast food industry.
2. Restaurant - Restaurants can explore creating thematic menu items like the Lotterria Tsukimi burgers to attract customers during specific seasons or events.
3. Food and Beverage - The inclusion of sunny-side-up fried eggs in burgers showcases an innovative way to enhance and diversify food offerings in the food and beverage industry.