The creative agency Studio Schoch designed these lion-human hybrid labels, which are used to adorn 'Cafe Royal' coffee packaging. Each beverage is uniquely flavored and contained in a ready-to-drink ice coffee cup.
The Cafe Royal brand creates four types of ice coffees which are labeled with appropriate lion-human hybrid mascots. Each portrait contains the head of a fierce lion and the body of a human. The four coffees are paired with a specific mascot so the image matches each flavor.
For example, the Caramel blend features the one and only lioness. The beautiful head of the wildcat is paired with an elegant female torso with both hands placed on her hips. The other coffees include classic, extra strong and double fat. These cups are decorated with male bodies that are meant to represent different flavors.
Wildcat Coffee Labels
These Ice Coffees are Labeled with Clever Lion-Human Hybrids
Trend Themes
1. Creative Beverage Labels - Using visually striking and unconventional beverage labels, brands can differentiate themselves in a crowded market.
2. Animal-inspired Hybrid Design - Incorporating animal elements into product design offers unique and compelling branding opportunities.
3. Ready-to-drink Coffee Innovation - As more consumers seek convenient and portable caffeinated beverages, companies can innovate with new ready-to-drink coffee formats.
Industry Implications
1. Beverage - The beverage industry can utilize eye-catching and clever packaging designs to differentiate their products and appeal to consumers.
2. Design and Advertising - Design and advertising agencies can explore the use of animal-inspired hybrid designs for a wide range of products and industries.
3. Food and Convenience - The food and convenience industries can tap into the growing demand for ready-to-drink coffee products by creating new and innovative offerings.