Animal-Printed Detailed Sneakers

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Nike Introduces a Leopard Tongue Design on the Air Max 97

Nike introduces another design iteration of the Air Max 97 sneaker model that is led with the Leopard Tongue accent. The chunky silhouette is detailed with the animal print at the base of the tongue as the Swoosh detail is added in a bright red on top of the black and white patches that rest on top.

The shoe upper boasts the usual layered detail that applies different colors and materials. It blends together both white leather and mesh together for some textural contrast before tonal contrast comes through in the form of gold corduroy and olive tonal leather to finish the upper's look. It is then rounded out with an off-white midsole and black outsole foundation.
Trend Themes
1. Animal-printed Sneakers - Opportunity for designing sneaker models that incorporate animal prints to add a unique kick.
2. Color and Material Contrasting - Opportunity for incorporating visual and textural contrasts by blending different materials and colors in a product.
3. Detailed Design Accents - Opportunity for adding unique details like the leopard tongue accent seen in Nike's Air Max 97 to enhance product design.
Industry Implications
1. Fashion Industry - Opportunity for fashion brands to design and create trendy products that incorporate animal prints, color and material contrasts, and unique design accents.
2. Footwear Industry - Opportunity for footwear brands to create new sneaker models that feature animal prints, color and material contrasts, and unique design accents in innovative ways.
3. Sportswear Industry - Opportunity for sportswear brands to develop athletic shoes that incorporate animal prints, color and material contrasts, and unique design accents for performance and style.

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