Minimal Culture-Blending Fashion

Lemaire and Sunspel Join on a Capsule for the SS19 Season

Lemaire and Sunspel work in collaboration on a collection for the Spring/Summer 2019 season, spotlighting minimal designs that are perfect for layering. The staple pieces perfectly fuse inspirations from cross-culturally from Sunspel's English roots and the French's precise cuts.

The small capsule features four pieces in total, including a lightweight shirt jacket, wide-cut pants, mesh tee, and a large tank top. The pants and jacket are available in a black or brown colorway option, whereas the two shirts are available in a light gray, midnight blue, or cinnamon orange colorway. The range ensures Lemaire's contemporary design approaches and Sunspel's fabric material. There is also a pajama inspiration infused in the pocket details of the tops and trousers' cut.
Trend Themes
1. Minimal Fashion Collaboration - Collaborative minimalist fashion collections that incorporate cross-cultural inspirations.
2. Layered Staple Pieces - Designing minimal staple pieces that are perfect for layering.
3. Pajama-inspired Cuts and Pocket Details - Taking inspiration from pajamas and infusing it in fashion cuts and pocket details.
Industry Implications
1. Fashion Industry - The fashion industry can look to collaborate with designers from different cultures to create new minimalist fashion lines with cross-cultural inspirations.
2. Retail Industry - Retailers can offer layering staple pieces as a new product line that's easy to integrate to customer's wardrobe.
3. Textile Industry - The textile industry can provide soft, comfortable fabrics with pajama-inspired details incorporated in the textile design making it suitable for creating contemporary, minimalist fashion garments.

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