Waterproof Eco-Conscious eReaders

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The Kobo Clara 2E is Made with Recycled Plastic

The Kobo Clara 2E eReader is an upcoming piece of eco-conscious technology for consumers to choose as their next device for reading, audiobooks and more. The eReader comes as a first of its kind that's crafted using both ocean-bound plastic and recycled plastic, and is equipped with a six-inch HD E Ink Carta 1200 touchscreen display. The screen offers ComfortLight PRO and Dark Modes to let users read at night without having to worry that the light will disrupt their sleep.

The Kobo Clara 2E eReader comes with 16GB of internal storage to hold all a user's eBooks and even Kobo Audiobooks. The device maintains a fully waterproof construction to accommodate use at the beach, in the bathtub and beyond.
Trend Themes
1. Eco-friendly Ereaders - Crafting eReaders using recycled and ocean-bound plastic presents an opportunity for companies to enter the eco-conscious market.
2. Comfortable Ereader Displays - Developing eReader designs that offer ComfortLight PRO and Dark Modes allows for an opportunity to disrupt the eReader market, addressing user needs for comfortable reading.
3. Waterproof Technology - Waterproof technology is a trend that is becoming increasingly popular, creating a chance for companies to develop innovative and waterproof products for everyday use.
Industry Implications
1. Electronics - As electronics continue to become more eco-friendly, the industry can find opportunities to lead the market by developing innovative and sustainable tech products.
2. Publishing - The publishing industry can take advantage of the eReader market by creating digital content for eco-conscious consumers that can be read on devices such as the Kobo Clara 2E.
3. Outdoor and Active Lifestyle - As waterproof technology becomes more prevalent, the outdoor and active lifestyle industry can develop products that withstand exposure to water and moisture, making outdoor activities more accessible to a wider audience.

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