Nostalgic imagery is a powerful engager, which is probably why Joe Yorty constructed these collages using vintage looking materials you could find in your grandparents’ homes. These untitled masterpieces by Yorty feature floral wallpaper as their backdrops and wood-patterned vinyl contact paper as accents. The contact paper in particular is arranged in a way that makes it look as though it’s three-dimensional, tricking viewers’ eyes as it pops off the flat background. The most prominent quality about these pieces though are their familiarity and ability to induce comfort, making viewers naturally gravitate towards each collage.
Joe Yorty is based in San Francisco and has a portfolio as eclectic as a supermarket. He regularly thrift store shops in order to acquire new materials for use in his bizarre brand of art.
Retro Home Furnishing Collages
Joe Yorty Creates Art Using Decades-Old Household Materials
Trend Themes
1. Nostalgic Home Decor - Opportunity for companies to offer retro-style home decor items that appeal to consumers' sense of nostalgia and comfort.
2. 3D Illusion Art - Innovative artists can create artwork that uses optical illusions to create a 3D effect using simple materials like contact paper.
3. Eclectic Artwork - Artists and galleries can offer a more diverse range of artwork that incorporates everyday materials like vintage wallpaper and contact paper.
Industry Implications
1. Home Decor - Companies in the home decor industry can offer retro-style items that incorporate vintage materials, such as floral wallpaper and wood-patterned contact paper.
2. Art - Opportunity for galleries and independent artists to showcase and sell artwork that utilizes everyday materials, offering a more diverse range of styles and mediums.
3. Thrift Stores - Thrift stores can market themselves as a place to find unique and eclectic materials that artists can use in their artwork or that consumers can use in DIY home decor projects.