Pastry-Inspired Jewelry

Jeannie Kim Designs Jewelry Inspired by Korean Pastries

Jeannie Kim has previously worked in design for iconic fashion moguls such as Alexander Wang and Proenza Schouler, but has recently paved her own path in jewelry crafting.

Kim decided to launch her own brand of jewelry inspired by kkwabaegi, a Korean pastry that looks like a twisted donut. The designer stumbled upon this idea because she believes that there's nothing more attractive than a "pillowy baked good." When in discovery of different textures, Kim aimed to find something that would be appealing both visually and by touch. This brought her inspiration back to her childhood and Korean bakeries, with a favorite treat of hers being the kkwabaegi.

The collection was released earlier this month and the donut-like rings and earrings were the first designs. Since then, Kim has introduced daisy and poppy jewelry with unique antique materials of gold and silver.
Trend Themes
1. Pastry-inspired Jewelry - The trend of creating jewelry inspired by pastries opens up opportunities for unique and playful accessories.
2. Antique Material Jewelry - The trend of using antique materials like gold and silver in jewelry designs allows for the creation of unique and timeless pieces.
3. Visually and Tactilely Appealing Design - Designing jewelry that is visually and tactilely appealing taps into the trend of creating multi-sensory experiences for consumers.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can embrace the trend of pastry-inspired jewelry to offer customers unique and whimsical pieces.
2. Jewelry Design - The jewelry design industry can explore the use of antique materials to create one-of-a-kind pieces that appeal to customers looking for both history and beauty.
3. Luxury Goods - The luxury goods industry can capitalize on the trend of visually and tactilely appealing design to provide consumers with high-end jewelry that indulges their senses.

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