The JavaUp energy bars are a new food product for consumers who are looking for a way to enhance their energy level without having to reach for a cup of liquid coffee.
Perfect for consumption while on-the-go, the bars contain 160 calories and have about half of the caffeine that you'd find in a traditional cup of coffee to make them perfect for an afternoon pick-me-up. The bars are made with 100% organic espresso that is shade grown and come in two flavor options including Caramel Macchiato and Cafe Mocha, which are both contain eight grams of whole grains.
The JavaUp energy bars are now being distributed to 7-Eleven stores in the New Jersey, New York and Philadelphia areas.
Coffee-Infused Energy Supplement Bars
The JavaUp Energy Bars are Made with 100% Organic Espresso
Trend Themes
1. Coffee-infused Energy Bars - Disruptive Innovation Opportunity: Explore new flavors and ingredients to create innovative coffee-infused energy bars that cater to different taste preferences.
2. On-the-go Energy Consumption - Disruptive Innovation Opportunity: Develop convenient and portable energy products that can be consumed while on-the-go, targeting busy professionals and travelers.
3. Organic and Natural Energy Supplements - Disruptive Innovation Opportunity: Create organic and natural energy bars with unique ingredients and sustainable sourcing practices to meet the demand of health-conscious consumers.
Industry Implications
1. Food and Beverage - Disruptive Innovation Opportunity: Introduce coffee-infused energy bars to the food and beverage industry as a new product category that combines the benefits of coffee and energy bars.
2. Convenience Stores - Disruptive Innovation Opportunity: Collaborate with convenience store chains to create exclusive energy bar flavors and expand distribution in the grab-and-go snack category.
3. Health and Wellness - Disruptive Innovation Opportunity: Partner with health and wellness brands to develop organic and natural energy bars that align with the increasing demand for clean label products.