To make it easier for consumers to top up on sun protection throughout the day, Neutrogena launched its 'Invisible Daily Defense Face Mist.'
The convenient spray acts as a quick-drying sunscreen, which is water-resistant for up to 40 minutes. With 50 SPF broad spectrum UVA/UVB protection, the product helps to combat the harmful effects of prolonged sun exposure, which can lead to premature wrinkles, fine lines, dark spots, and sagging. The product is also formulated with antioxidants to fight environmental aggressors, and lightly hydrates the skin.
To use the spray, Neutrogena recommends spraying a few pumps worth of the product into the hands and then gently rubbing it into the skin. The product should be reapplied 40 minutes after swimming or sweating, and immediately after towel drying.
50 SPF Face Mists
Neutrogena's 'Invisible Daily Defense Face Mist' Protects from Sun Damage
Trend Themes
1. Sun Protection Sprays - Opportunity for disruptive innovation by developing innovative sun protection sprays with higher SPF and longer-lasting water resistance.
2. Skincare with Antioxidants - Opportunity for disruptive innovation by creating skincare products infused with antioxidants to combat environmental aggressors.
3. Convenient Sunscreen Products - Opportunity for disruptive innovation by designing easy-to-use and portable sunscreen products that can be conveniently reapplied throughout the day.
Industry Implications
1. Skincare - Opportunity for disruptive innovation within the skincare industry by incorporating new sunscreen technologies and antioxidant-infused products.
2. Cosmetics - Opportunity for disruptive innovation within the cosmetics industry by developing sun protection sprays that can be used as a makeup setting spray.
3. Outdoor Recreation - Opportunity for disruptive innovation within the outdoor recreation industry by creating sunscreen products specifically tailored for outdoor activities such as swimming and sweating.