The Huawei Mate 30 Pro has been announced by the brand as a new device for prosumers seeking a next-generation way to capture photography and become immersed in their choice of content. Co-engineered with Leica, the smartphone features a quad-camera system that is accented by a halo ring around the lenses to allow for the perfect level of refraction and reflection. The screen on the device boasts an ultra-curved design that gives the illusion of an endless display that will allow imagery to be perceived as crisply and cleanly as possible.
The Huawei Mate 30 Pro also eliminates physical buttons in favor of Side-Touch functionality that utilizes the display for volume control and more for an intuitive user experience.
Endless Display Photography Smartphones
The Huawei Mate 30 Pro is Co-Engineered with Leica
Trend Themes
1. Endless Display Smartphones - Opportunity for smartphone industry to adopt ultra-curved screens to provide immersive experiences to the users.
2. Quad-camera Smartphones - Opportunity for smartphone industry to collaborate with camera companies to provide higher quality photography experiences to the users.
3. Buttonless Smartphones - Opportunity for smartphone industry to adopt touch-functionality, eliminating physical buttons to provide a sleek and intuitive user experience.
Industry Implications
1. Smartphone Industry - Opportunity to explore co-engineering with camera companies and adopting new display and touch-functionality technology to improve user experiences.
2. Camera Industry - Opportunity to collaborate with smartphone companies to bring higher quality photography capabilities to smartphones and expand their reach to a larger consumer base.
3. Consumer Electronics Industry - Opportunity to drive innovation in smartphone and camera technologies, resulting in a more immersive and user-friendly experience.