Heron Preston works in collaboration with Zellerfeld to create a special footwear design, named the HERON01. The shoe is entirely 3D printed and made without the assistant of any factories or supply chain. It continues to push a sustainability mindset due to the fact that it can be fully recycled by Zellerfeld to create new materials.
The HERON01 shoe is offered in three colorway options, kicking off with all white, black, and the signature bright orange true to Heron Preston. The shoe has no stitching or glue to hold it together, creating an entirely single material. It can be printed in standard sizes for customers or can be specifically made custom to perfectly fit one's foot using iPhone scanning.
3D-Printed Vibrant Sneakers
Heron Preston and Zellerfeld Launch the HERON01 Shoe
Trend Themes
1. 3d-printed Footwear - The trend of 3D-printed footwear continues to grow, opening up opportunities for customizable and sustainable shoe manufacturing.
2. Sustainable Fashion - The 3D printing process for fashion items creates opportunities for sustainable fashion that reduces waste and minimizes the need for supply chains.
3. Customizable Shoes - The ability to customize shoes using iPhone scanning allows for a unique customer experience and potential for disruptive innovation in the footwear industry.
Industry Implications
1. Footwear Manufacturing - The footwear industry has an opportunity to leverage 3D printing technology to produce innovative, sustainable and customizable footwear beyond traditional factory-based production.
2. 3D Printing - 3D printing industry is poised to disrupt traditional supply chains by offering sustainable and customizable solutions to manufacturers who are looking for a competitive edge.
3. Fashion Retail - Sustainability is increasingly becoming an important factor in the fashion industry and the HERON01 shoe is a great example of how 3D printing can take this to the next level and create design-led and sustainable fashion retail products.