Beachside Yoga Editorials

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Alla Kostromichova Stars in Harper’s Bazaar Vietnam July 2014 Editorial

This Harper’s Bazaar Vietnam July 2014 editorial features the stunning Alla Kostromichova. The Ukrainian model looks like she's in a trance as she elegantly moves from one yoga move to the next in a sensual dance of postures.

In the 'Moving with Awareness' editorial in Harper’s Bazaar Vietnam July 2014 issue, the brunette beauty models the latest chic looks of the season in peaceful and hypnotically mesmerizing poses. Shot on a serene and empty beach with only the bright blue sky and gently lapping waves as a backdrop, Kostromichova is styled in lightweight and loose summer fashions. Styled by Phuong My, the dynamic shoot has the model posing in looks by Donna Karan, Alexander Wang, Thakoon and others.
Trend Themes
1. Beachside Yoga Fashion - Opportunity to develop fashion lines and campaigns that incorporate yoga and beach lifestyle
2. Sensual Yoga Poses - Opportunity to create a yoga program or app that offers classes on poses focused on sensuality and mindfulness
3. Outdoor Yoga Experiences - Opportunity to develop outdoor yoga classes in beaches and other serene natural locations.
Industry Implications
1. Fashion - Fashion brands can leverage beachside yoga as a means to showcase their summer collection and nurture harmony with nature, Individual yoga entrepreneurs or enthusiast may showcase their own clothing lines on social media platforms.
2. Fitness - Fitness centers can add yoga beach sessions to their offerings and make deals with fashion brands to promote and grow their community.
3. Tourism - Tourism industries in beach destinations can create yoga and wellness packages to attract clients that are looking for a quiet and peaceful holiday vacation.

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