To make their personal care routines more sustainable, many consumers are switching to reusable hand soap pumps and liquid refill pouches and Gelo offers a mess-free alternative with its hand soap pods. In Gelo's Hand Soap Starter Kit, there are enough pods to make four bottles of foaming hand soap, plus a reusable hand soap dispenser. After the initial kit has been purchased, there are pods that can be replenished on their own in scents like Cucumber Melon & Jasmine Flower; Lemon Basil & Geranium or even Clean & Dye-Free.
As the pods contain highly concentrated plant-based ingredients, they only need to be activated with water. Some of these nourishing ingredients include skin-conditioning shea oil but none of the fillers often included in traditional hand soaps.
Concentrated Hand Soap Pods
Gelo's Pods Make It Easy to Replenish Empty Hand Soap Bottles
Trend Themes
1. Sustainable Personal Care Routines - Disruptive innovation opportunity: Develop innovative products and packaging solutions that promote sustainability in personal care routines.
2. Reusable Hand Soap Systems - Disruptive innovation opportunity: Create durable and convenient reusable hand soap pumps and refill pouches that offer a mess-free alternative to traditional hand soap bottles.
3. Concentrated Plant-based Ingredients - Disruptive innovation opportunity: Explore the development of highly concentrated plant-based ingredients for various personal care products, reducing the need for fillers and enhancing sustainability.
Industry Implications
1. Personal Care Products - Disruptive innovation opportunity: Introduce new product formats and formulations that align with the growing demand for sustainable and eco-friendly personal care options.
2. Packaging Solutions - Disruptive innovation opportunity: Design innovative packaging solutions that reduce waste and promote the reuse and refill of personal care products.
3. Natural Ingredients Suppliers - Disruptive innovation opportunity: Partner with cosmetic ingredient suppliers to develop and market highly concentrated plant-based ingredients that provide enhanced benefits and sustainability for personal care products.