The Casio G-Shock Mudmaster GG1000 has been engineered with active lifestyles in mind to provide wearers with a piece of gear that will easily stand up to whatever you throw at it. Impermeable to water, the timepiece is also able to prevent mud, sand and dust from making its way into the inner workings of the timepiece. This ensures it will never stop working when you're in the dessert, ocean or wherever else your adventurous lifestyle takes you.
The Casio G-Shock Mudmaster GG1000 features World Time functionality with 31 timezones, up to five daily alarms, an LED Super Illuminator backlight, thermometer and even a digital compass. The timepiece identifies increased need for gear and accessories that are able to keep up with active consumer lifestyles that are focused on travel.
Impermeable Weatherproof Timepieces
The Casio G-Shock Mudmaster GG1000 is Ready for Action
Trend Themes
1. Active Lifestyle Gear - Disruptive innovation opportunities lie in the development of gear and accessories that can withstand various environmental conditions and cater to active consumer lifestyles.
2. Waterproof Technology - There is potential for disruptive innovation in the advancement of waterproof technology to create timepieces and other products that are impermeable to water, mud, sand, and dust.
3. Multi-functional Timepieces - Opportunities for disruptive innovation exist in the creation of timepieces with an array of features such as world time functionality, alarms, LED backlighting, thermometer, and digital compass.
Industry Implications
1. Outdoor Recreation - The outdoor recreation industry can benefit from disruptive innovation by developing products that cater to adventurous consumers looking for gear that can withstand various conditions.
2. Watch Manufacturing - The watch manufacturing industry has the opportunity to incorporate disruptive innovation by creating timepieces with advanced waterproof technology and multifunctional features.
3. Travel and Adventure - The travel and adventure industry can capitalize on disruptive innovation by offering gear and accessories that enhance the experience of active consumers who frequently travel and engage in adventurous activities.