SideStory is a local London business that offers guided excursions through the perspective of a local to contemporary areas of the city, including a graffiti walk that explores the urban area's vast street art. The tour is customized to allow visitors to experience the city's street art from a local's point of view rather than a tourist.
The SideStory graffiti tour is lead by Karim Samuels that shares a historical and contemporary fused lesson about London's underground artistic community. Samuel leads guests through alleyways explaining various pieces by local artists such as Donk and Sway touching on their background, style and the urban rules for graffiti.
Tours such as these allow consumers to experience locations as locals would, giving an experience that diverges from the conventional.
Guided Urban Grafitti Tours
SideStory Gives Localized Tours of Contemporary Art Areas in London
Trend Themes
1. Localized Art Tours - Local businesses offering personalized walking tours through the perspective of a local is an emerging trend disrupting traditional tour guide services.
2. Graffiti Tourism - Guided urban graffiti tours offered by local businesses are a new trend in personalized tourism experiences that are disrupting conventional sightseeing activities.
3. Street Art Exploration - Art enthusiasts are showing an increased interest in street art and personalized tours that offer a closer look at urban art and offer a unique perspective on communities are changing the tourism industry.
Industry Implications
1. Tourism - Localized art tours and personalized street art tours are disrupting traditional tourism offerings, providing unique experiences to travelers.
2. Art - Street art exploration has become a popular trend for art enthusiasts, offering new opportunities for artists to showcase their work and increase their visibility as a respected art form.
3. Hospitality - Hotels and other hospitality industry organizations may consider partnering with localized tour businesses to provide unique experiences to their guests, catering to the trend towards personalized and unique tourism.