Capitalizing in the January health kicks, Peet’s Coffee has introduced a new lineup of 'Golden Beverages' made with the health-boosting ingredient, turmeric. Not only is the flavorful spice known for its anti-inflammatory benefits, but it also boasts an intoxicating fragrance that makes it a delicious complement to coffee.
Peet's Coffee's new Golden Beverages consist of three tasty new drinks, each of which is infused with the aromatic yellow spice. The first is the Golden Caffẻ Latte, which consists of hand-steamed milk blended with turmeric, and espresso infused with ginger and honey. The second golden sipper is the Golden Chai Latte, which contains Mighty Leaf Tea Masala Chai, turmeric, and other fragrant spices. Finally, the Golden Cappuccino is a basic cappuccino elevated with a mix of turmeric, ginger, and honey.
Aromatic Turmeric Lattes
Peet’s Coffee's New 'Golden Beverages' Put the Spotlight on Turmeric
Trend Themes
1. Health-boosting Turmeric Beverages - Opportunity to tap into the growing popularity of turmeric for its health benefits and create innovative beverage offerings.
2. Aromatic Spice Infused Drinks - Potential to explore the use of fragrant spices like turmeric to enhance the flavor and aroma of beverages.
3. Wellness-inspired Beverage Lineup - Chance to develop a range of wellness-focused beverages that incorporate natural ingredients like turmeric.
Industry Implications
1. Coffee and Tea - Coffee shops and tea houses can explore incorporating turmeric-infused beverages into their menus.
2. Health and Wellness - Opportunity for health and wellness brands to create turmeric-based beverages that promote wellness.
3. Food and Beverage - Companies in the food and beverage industry can innovate by incorporating turmeric into their product offerings.