The 'Gold Bump Mug' from Ban.do, a design studio and retailer based out of Portland, Oregon, is a combination of luxury and cuteness. The mug looks almost kitschy thanks to its raised yellow polka dots, but those lumps are actually finished with a fine line of 22-karat gold detailing, making it just as classy as it is silly.
The yellow and gold protrusions pop off the pink of the mug in a cartoonish fashion, and that playfulness is continued with the shape of the mug's handle. The handle is exaggeratedly long in comparison to its width, which makes the mug look even sillier. Anyone who might be quick to derision can make note of the pure gold detailing though, and they'll likely change their tune.
Bumpy Gold Coffee Mugs
Ban.do's 'Gold Bump Mug' has 22-Karat Accents
Trend Themes
1. Luxury Playfulness - Incorporating highly-acclaimed design with child-like playfulness can create a new, profitable market sector.
2. Hybrid Design - Designing products that blend two seemingly opposite ideas (such as luxury and kitsch) can create unique, appealing products.
3. Exaggerated Features - Designing products with exaggerated features can create products that appeal to specific audiences by making them more distinct and memorable.
Industry Implications
1. Housewares - Houseware companies can incorporate playful design with luxury materials to appeal to a younger demographic and open new markets.
2. Gifts & Novelties - Gift and novelty companies can leverage hybrid design concepts to create unique, memorable products that appeal to a wide audience.
3. High-end Fashion - Luxury fashion brands can incorporate playful design elements to differentiate themselves from competitors and attract younger consumers.