We've seen several clever twists on modern fairytale princesses, and 'Glamour Casting Cinderella' by Tom Watson takes the high fashion angle. Watson is a part of Creative Collective, and this shoot pits Cinderella as a model.
Dressed in a number of designer pieces fit for a magazine spread, the model in 'Glamour Casting Cinderella' by Tom Watson definitely looks the part. See more fairytale features below.
Implications - For any company that is trying to establish a personal connection with consumers, few gimmicks are better than investing in advertising that references a cultural touchstone, preferably of their youth. By associating their brand with a memorable pop culture moment or series, the brand embeds warm feelings of good memories in consumers.
High Fashion Fairytales
'Glamour Casting Cinderella' by Tom Watson Shows the Modern Princess
Trend Themes
1. Modern Fairytale Fashion - Opportunity for designers to create high fashion pieces inspired by classic fairytales for a modern audience.
2. Personalized Advertising - Brands can leverage cultural touchstones to create ads that resonate with consumers on a personal level.
3. Creative Photography Concepts - Photographers can explore unique concepts, such as casting fairytale princesses as high fashion models, to create captivating visual content.
Industry Implications
1. Fashion - Fashion brands can incorporate elements of fairytales into their collections to attract a modern audience.
2. Advertising - Agencies can develop campaigns that tap into nostalgic pop culture references to connect with consumers.
3. Photography - Photographers can experiment with unconventional concepts to create visually stunning and engaging content.