Toca Boca is a new gender neutral product line for kids that embraces modern notions of inclusivity and acceptance.
The line includes toys, clothes and even offers services such as haircuts -- all of which will resonate with both boys and girls. The line features coral T-shirts with humorous slogans and toy designs featuring other-worldly creatures. These products help to break down the gender barriers and restrictions that are deeply embedded within the world of child retail.
This line speaks to a growing demographic of young, socially aware parents who reject rigid gender binaries that are often valued by older generations. Toca Boca is capitalizing on these more inclusive mindsets by creating socially conscious products that appeal to a new type of parent.
Gender-Fluid Product Lines
App Makers Toca Boca Debut Gender Neutral Products for Kids
Trend Themes
1. Gender-neutral Products - The trend of creating gender-neutral products for kids that cater to a more inclusive audience creates an opportunity for companies to tap into a market of young, socially aware parents.
2. Breaking Gender Barriers in Retail - The trend of breaking down gender barriers and restrictions in child retail creates an opportunity for disruptive innovation in the industry, appealing to a growing demographic of socially aware parents.
3. Inclusive Mindsets - The trend of embracing inclusivity and acceptance in product design creates an opportunity for companies to appeal to a new type of socially conscious parent.
Industry Implications
1. Children's Retail - The children's retail industry can capitalize on the trend of breaking down gender barriers and creating gender-neutral products, appealing to a more socially aware audience.
2. Toy Manufacturing - The toy manufacturing industry can take advantage of the trend of creating gender-neutral toy designs, appealing to a new type of socially conscious parent and catering to a broader audience.
3. Hair & Beauty Services for Kids - The hair and beauty services for kids industry can tap into the trend of providing gender-neutral haircuts and services for young customers, appealing to a growing demographic of socially aware parents.