When it comes to gaming on Twitch—the livestreaming video platform and Amazon subsidiary—viewers usually tune in to watch video game broadcasts. Twitch is now expanding to offer more non-gaming categories, aiming to appeal to a broader audience with music, hobbies, tabletop gaming and other general interest content.
On Twitch, the team from Big Potato Games will be playing some of its own party games, as well as other games from different publishers, and streaming all of the action so that anyone can join in on the fun from afar.
Ahead of its first livestream on Twitch, Big Potato attended a gaming event and on September 20th, people are invited to tune in for 'Board Games & Banter.'
Board Game Livestreams
Big Potato Games is Sharing Tabletop Gaming on Twitch
Trend Themes
1. Non-gaming Livestreams - Opportunity for companies to tap into Twitch's expanding non-gaming categories and engage a broader audience through livestreams of music, hobbies, tabletop gaming, and other general interest content.
2. Tabletop Gaming Community - Opportunity to tap into the growing community of tabletop gamers on Twitch and create engaging content by livestreaming board game sessions and events.
3. Cross-promotion and Collaboration - Opportunity for game publishers and developers to collaborate with Twitch streamers to promote their board games and reach a wider audience through cross-promotion on the platform.
Industry Implications
1. Gaming - Game publishers and developers can capitalize on the popularity of livestreaming on Twitch by promoting and showcasing their tabletop games through engaging livestreams.
2. Entertainment - Entertainment companies can explore Twitch as a platform to livestream board game sessions and events, tapping into the growing popularity of tabletop gaming.
3. Marketing and Advertising - Marketing agencies and advertisers can leverage Twitch livestreams to reach a targeted audience of board game enthusiasts and gamers through strategic partnerships and sponsorships.