G.H. Bass, a heritage-focused American footwear label, has unveiled its newest silhouette, the unisex Panama loafer. The new shoe sees the brand reinstating its signature styles and design codes while drawing inspiration from the iconic penny loafer.
The new Panama loafer is made from premium polished leather and features an all-natural leather sole. In addition, it features a sleek silver bar, which comes engraved with a penny slot -- a design choice that functions as a direct nod to the penny loafer.
For those unfamiliar, the penny loafer is a shoe style that was first launched in the 1930s, which boasted a first-of-its-kind design that featured a small space on either shoe where wearers could store a single penny; a phone booth call at the time costs exactly two pennies, making the introduction of the penny slot a convenient and utility-focused design element.
Contemporary Penny Loafers
G. H. Bass Has Introduced its New Panama Loafer Style
Trend Themes
1. Heritage-inspired Footwear - G.H. Bass's new Panama loafer style harks back to the iconic penny loafer
2. Unisex Silhouettes - The new Panama loafer from G.H. Bass is a gender-inclusive style choice
3. Premium Leather Footwear - G.H. Bass's introduction of the Panama loafer in premium polished leather highlights a trend of high-quality materials in footwear design
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of heritage-inspired footwear designs such as G.H. Bass's new Panama loafer style
2. Footwear - Footwear companies can adopt the trend of using premium materials and gender-inclusive designs seen in G.H. Bass's new Panama loafer
3. Retail - Retail stores specializing in men's and women's footwear can promote the utility-focused and heritage-inspired design of penny loafers and G.H. Bass's new Panama loafer style