Fashion label FTP, also recognized as 'Fuck the Population,' introduced its new collection designed for the Fall/Winter 2018 season. It is modeled by Dennis Rodman, chosen due to his eclectically bold personality, which perfectly correlates to the design elements of the seasonal capsule. The pieces in the range are equally as bold with captivating hues, emblazoned logo details and design elements.
The pieces include hoodies, a selection of jackets, graphic tees, pants, headwear, button-up shirts, vests and sweaters. Some highlighting items in the new FTP Fall/Winter 2018 collection include the bright orange jacket and the blue sweater with textual graphic at the back that reads "Watch Your Back" in a contrasting white color.
Graphic-Informed Eclectic Streetwear
The New FTP Collection for FW18 is Modeled by Dennis Rodman
Trend Themes
1. Eclectic Streetwear - Disruptive innovation opportunity: Creating clothing that combines bold design elements and captivating hues to cater to consumers who embrace individuality and personal expression.
2. Graphic-informed Fashion - Disruptive innovation opportunity: Developing apparel that prominently features graphic details and logo emblazonments to appeal to consumers seeking visually striking fashion.
3. Model-influenced Collections - Disruptive innovation opportunity: Collaborating with well-known personalities, such as Dennis Rodman, to create apparel collections that reflect their unique style and personality.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Utilizing bold design elements, captivating hues, and graphic details to differentiate products within the competitive fashion industry.
2. Apparel - Disruptive innovation opportunity: Incorporating adventurous design elements, logo emblazonments, and celebrity influence to attract fashion-forward consumers seeking unique clothing options.
3. Streetwear - Disruptive innovation opportunity: Combining street style aesthetics with graphic details, bold colors, and high-profile collaborations to tap into the growing demand for fashionable urban attire.