The Fox’s Biscuits Double Dough cookies have been unveiled by the 2 Sisters brand to offer consumers a new way to indulge their sweet tooth that takes a different approach to flavor increases. The new cookie lineup includes treats that have been formed with two kinds of dough in a single serving to create a more intense flavor that is unlike anything on the market at present. The cookies come in two flavor options including Salted Caramel and Fudge Brownie and Strawberries & Cream, which are both reported to have double the flavor in each serving.
The Fox’s Biscuits Double Dough cookies were spoken on by Fox's Biscuits Senior Brand Manager Michelle Roberts who said, "We are excited to launch our brand new Double Dough cookies, which we believe will completely shake up the category. Showcasing precision baking never seen before, the new range will offer consumers something genuinely new, and represent an exciting opportunity for retailers looking to drive incremental sales amongst shoppers eager to expand their biscuit repertoire."
Indulgent Double Flavor Cookies
The Fox’s Biscuits Double Dough Cookies Come in Two Flavors
Trend Themes
1. Double Flavor Cookies - The rise of double flavor cookies presents an opportunity for innovative companies to create unique and intense flavor combinations.
2. Intense Flavor Experiences - Consumers' desire for more intense and indulgent flavor experiences opens up avenues for disruptive innovation in the food industry.
3. Expanding Biscuit Repertoire - The introduction of new and unique biscuit flavors provides an opportunity for retailers to attract customers seeking variety and novelty.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of double flavor cookies by introducing innovative products that offer intense and unique flavor experiences.
2. Bakery and Confectionery - The bakery and confectionery industry can explore disruptive innovation opportunities by experimenting with new flavor combinations in their cookie products.
3. Retail - The retail industry can benefit from the expanding biscuit repertoire trend by offering a range of unique biscuit flavors to attract and retain customers.