SiriusXM is expanding its podcast content with exclusive Marvel shows, serving as the new destination for original Marvel Entertainment options. The lineup features new podcast shows including a podcast from Fox News hosted by Christopher 'Mad Dog' Russo and Jeff Lewis, Barstool Sports, PRX, Pineapple Street Studios, and much more.
The exclusive Marvel podcasts are produced from a multiyear deal that was signed last year and will be headed by 'Marvel's Wastelanders.' This is a multipart original scripted series that is set to start in 2021, featuring heroes from the universe including Old Man Star-Lord, Old Man Wolverine, Grey Widow, and Old Man Hawkeye. More shows include 'Marvel/Method,' where Method Man interviews celebrity guests, and 'Marvel's Declassified,' a narrative podcast.
Exclusive Superhero-Themed Audio Shows
SiriusXM Unveils Exclusive Marvel Shows with Podcasts
Trend Themes
1. Superhero-themed Audio Shows - Opportunity for new and immersive audio storytelling experiences that cater to the growing popularity of superhero content.
2. Exclusive Podcast Partnerships - Potential for collaboration between media companies and podcast platforms to secure exclusive content rights and reach new audiences.
3. Celebrity-hosted Podcasts - Disruptive innovation opportunity to produce podcasts where celebrities interview guests, providing a unique and engaging format for listeners.
Industry Implications
1. Entertainment - Opportunity for the entertainment industry to capitalize on the popularity of superhero-themed content and expand into the audio storytelling space.
2. Media - Potential for media companies to develop exclusive partnerships with podcast platforms, offering unique podcast content as a value-add for their audiences.
3. Podcast Platforms - Disruptive innovation opportunity for podcast platforms to attract and retain audiences by securing exclusive partnerships with popular brands and celebrities.