With yet another New York Fashion Week looming around the corner, the Evolution of Fashion Week infographic breaks down the history of this time-honored event. Dating back to 1942, the gathering showcases established and upcoming designers, and their designs for the upcoming season.
While Paris, Milan and London also gather high attendance records, nothing comes close to New York Fashion Week. Considering over $800 million is spent throughout the metropolis, the event is not simply about attending shows, but also dropping serious amounts of cash. As dozens of buyers and editors flock to the shows, an equal amount of tourists and hopeful fashionistas also head to the city in hopes of getting a peak into the elusive white tents.
Social media is also becoming a major part of fashion week events, with designers like bad boy Marc Jacobs and power woman Victoria Beckham getting top mentions. The Evolution of Fashion Week infographic is a must-read for those who follow the highlights intently.
Runway Show History Infographics
The Evolution of Fashion Week Chart is Fiercely Figured
Trend Themes
1. Fashion Week Transparency - Brands embracing transparency in their fashion week events to increase trust and loyalty from consumers.
2. Virtual Fashion Shows - Fashion brands creating virtual runway shows as a way to save money and increase accessibility for global audiences.
3. Sustainable Fashion Week - Fashion weeks adopting sustainable practices and eco-friendly materials to reduce environmental impact and promote sustainability in the fashion industry.
Industry Implications
1. Fashion Industry - Incorporating sustainability practices in fashion week events and moving towards virtual shows presents opportunities for brands to stay competitive and socially responsible.
2. Marketing Industry - Creating unique social media campaigns for fashion week events that showcase transparency in the industry can differentiate brands and increase engagement with consumers.
3. Technology Industry - Developing virtual reality platforms and tools for fashion brands to stream runway shows can increase accessibility and reduce costs for the industry while providing innovative experiences for viewers.