Custom Cushioned Speckled Sneakers

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adidas Launches a New Design of the EQT CSG 91 Sneaker

adidas Originals introduces a new iteration of the EQT CSG 91 sneaker model for the season as it takes on a colorful palette. It is marked with speckled accents of black, orange, blue, and grey that rest on top of a beige tonal hue as the base foundation.

The sneaker celebrates the original 90s style to recreate the look of a trail shoe. It is made from a durable leather material at the body of the shoe and then detailed with mesh for a touch of breathability. Branding accents make their way onto the shoe all throughout and it is secured with a dual tonal lacing system that has a custom adidas Equipment branding seen on the tongue.
Trend Themes
1. Speckled Accent Sneakers - Opportunity for footwear companies to innovate by incorporating speckled designs into their product lines.
2. 90s Style Trail Sneakers - Opportunity for athletic shoe companies to innovate by bringing back retro trail sneaker designs with modern materials and features.
3. Dual Tonal Lacing System - Opportunity for shoe companies to innovate by creating customizable and secure lacing systems with unique branding accents.
Industry Implications
1. Footwear - Footwear companies can utilize the speckled accent, 90s style trail, and customizable lacing trends to create unique, attractive footwear for consumers.
2. Athletic Wear - Athletic wear companies can incorporate the 90s trail sneaker trend into their product lines to offer retro-style performance shoes for customers.
3. Fashion - Fashion designers can utilize the speckled accent trend to create unique sneaker designs that appeal to fashion-conscious consumers.

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