In an effort to cater to the growing number of consumers going vegan, Del Taco has teamed up with Beyond Meat to launch three new Epic Burrito options.
While many fast food brands have launched plant-based products made with Beyond Meat, these dishes often contain cheese or other dairy-based sauces—making them unsuitable for vegans. In contrast, two of Del Taco's new Epic Burritos are completely vegan. There's the Epic Beyond Original Mex Burrito made with plant-based Beyond Meat, slow-cooked beans, cilantro lime rice, guacamole, and pico de gallo. There's also the Epic Beyond Fresh Avocado Burrito, made with plant-based Beyond Meat, cilantro lime rice, sliced avocado, fresh-made pico de gallo, salsa casera, and seasoned black beans.
Beyond the vegan options, there's also a new Epic Beyond Loaded Queso Burrito that includes creamy Queso Blanco, and shredded cheddar cheese.
Hefty Vegan-Friendly Burrito
Del Taco Just Launched Three New Beyond Meat Epic Burrito Options
Trend Themes
1. Growing Demand for Vegan Fast Food - Quick-serve chains that can offer vegan and plant-based options will capture market share among growing numbers of vegan consumers.
2. Rising Popularity of Beyond Meat - Beyond Meat's partnership with Del Taco as well as other fast food chains indicates the growing demand for vegan-friendly meat alternatives.
3. Increasing Availability of Vegan Options in Fast Food - More fast food companies are expanding their plant-based menu options to attract and retain vegan customers.
Industry Implications
1. Fast Food - As consumers demand more plant-based options, fast food chains will need to innovate and adapt to keep up with competitors.
2. Alternative Protein - Beyond Meat and other alternative protein companies will play a critical role in providing options for vegan and health-conscious consumers seeking plant-based alternatives to meat and dairy products.
3. Food Service - Food service providers and catering companies will need to offer plant-based options to remain competitive and capture the growing market of vegan consumers.