KEEN works in collaboration with ELNEST CREATIVE ACTIVITY on a new pair of Hauser Slides. The clog silhouette draws inspiration from collage artwork that was popularized during the Japan Jōmon period. The Jōmon people lived over 13,000 years ago and have a rich history.
The hunter-gatherer indigenous group had a heritage that carried on to eras to come. Their tale can be seen throughout the clog's upper, showcased through visuals of stone tools, pottery, clat figures, and accessories that make up the recycled PET made upper. The footbed is made from LUFTCELL PU materials and offered in a colorway that features obsidian and jade together. This is informed as a reference to the special jewelry often worn by Jōmon people.
Boldly Printed Bright Clogs
KEEN and ELNEST CREATIVE ACTIVITY Nod to History in the Latest Design
Trend Themes
1. Collage-inspired Footwear - Opportunity for footwear brands to incorporate collage artwork into their designs, drawing inspiration from different historical periods.
2. Recycled Material Upper - Potential for brands to utilize recycled materials, such as PET, for the upper part of their footwear products, promoting sustainability.
3. Cultural Heritage Influences - Brands can explore opportunities to incorporate elements from different cultures' rich histories into their designs, creating unique and meaningful products.
Industry Implications
1. Footwear - Footwear brands can embrace innovative design elements inspired by history, allowing for the creation of distinct products that appeal to consumers.
2. Sustainable Fashion - The use of recycled materials in fashion items, such as footwear uppers, presents an opportunity for sustainable fashion brands to develop eco-friendly products.
3. Art and Design - Art and design industries can collaborate with fashion brands to incorporate artistic elements, like collage artwork, into diverse product lines.