Plug-in Sports Cars

Mitsubishi Enters the EV Marketplace with the 2010 i-MiEV

The Mitsubishi i MiEV Sport Air concept car is to be unveiled in Geneva this March, but Mitsubishi’s i MiEV 2010 all-electric hatchback is already here. It is set for introduction to the Japanese market later this year. Mitsubishi hopes to bring it to the US market ‘soon.’ A gasoline version is currently for sale in Japan. 

The i MiEV is quiet and spacious and has better acceleration than the gasoline-only model. It’s shorter than an Mini Cooper on the outside, but has a roomier interior. The gasoline version gets 50 mpg. The electric version has a 100 mile range promises to be a contender for the limited dollars of eco-conscious urban consumers.
Trend Themes
1. Electric Sports Cars - Mitsubishi's i-MiEV is already shaking up the sports car industry with an all-electric hatchback that is set to compete with gasoline-only models.
2. Sustainable Transportation - The i-MiEV's 100 mile all-electric range is sure to attract eco-conscious buyers looking for a sustainable transportation option.
3. Compact Evs - The i-MiEV's smaller size compared to traditional sports cars and its roomier interior are opening up new possibilities for compact EVs in the industry.
Industry Implications
1. Automotive Industry - Mitsubishi's i-MiEV is disrupting the automotive industry by introducing a new all-electric hatchback option to compete with gasoline-only models.
2. Electric Vehicle Industry - The i-MiEV's impressive 100 mile all-electric range is a disruptive innovation in the EV industry, attracting eco-conscious consumers seeking sustainable transportation options.
3. Urban Transportation Industry - Mitsubishi's i-MiEV offers a compact and spacious option for urban transportation, disrupting the traditional sports car industry with its small size and roomy interior.

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