Thanks to an infusion of flowers, citrus peel, herbs and spices, the Starlino Elderflower Aperitivo is said to have a taste that's slightly floral. Made with notes of pear and lychee, the beverage is perfect for serving as a spritz or mixing into a cocktail. This new beverage will help people celebrate the festive season in a fun way with the sweetness of both elderflower and elderberries.
This new drink expands Italy-based Hotel Starlino’s range of aperitivos, which also includes varieties like Rosé and Orange, both of which are also bottled at 17% ABV. The embellished product packaging includes several references to Hotel Starlino, including an elevator door indicator, room numbers and lobby bells.
Elderflower-Infused Aperitivos
The Starlino Elderflower Aperitivo Has a Light Floral Taste
Trend Themes
1. Elderflower Beverage Trend - The infusion of elderflower into various beverages offers opportunities for businesses to tap into the growing demand for floral and fruity drinks.
2. Aperitivo Drink Trend - Aperitivos continue to be a popular drink category, inspiring innovation in flavors and packaging design.
3. Festive Cocktail Trend - The release of holiday-themed and festive drinks provides opportunities for businesses to capitalize on seasonal consumer demand.
Industry Implications
1. Beverage Industry - The creation of new and unique beverages such as the Starlino Elderflower Aperitivo can disrupt the conventional beverage market and increase customer excitement.
2. Hospitality Industry - Developing and offering signature cocktails and aperitivos can help hotels and restaurants create unique branding and enhance the customer experience.
3. Packaging Industry - Creating innovative and eye-catching packaging for aperitivos and other festive drinks can increase product visibility and appeal to consumers seeking a fun and unique drinking experience.