Mesh-Based High-Cut Sneakers

Victoria Beckham Joins Reebok to Launch New Dual Court Mid Sneakers

Victoria Beckham works in collaboration with sportswear brand Reebok on a new set of Dual Court Mid II sneaker models for the season. The design of the sneakers are a high-cut silhouette and draw inspiration from basketball footwear in the 80s and 90s for a retro element. It takes fashionable luxurious sensibilities from Victoria Beckham and blends it with the sporty expertise of Reebok.

There are five colorway options available in either white, black and white, beige stone, silver metallic, and acid blue. The sneaker's base is constructed from a woven ballistic mesh to give it breathable components before it is overlaid with supple tumbled leather materials. It is then detailed with some deconstructed designs with the exposed aged foam that is found around the eyestays.
Trend Themes
1. High-cut Sneakers - Opportunity for disruptive innovation by combining retro design elements with modern materials for a unique sneaker experience.
2. Collaborative Footwear Design - Opportunity for disruptive innovation by merging the expertise of fashion and sportswear brands to create stylish and performance-driven sneakers.
3. Woven Mesh Construction - Opportunity for disruptive innovation by utilizing breathable and durable mesh materials for enhanced comfort and functionality.
Industry Implications
1. Fashion - Opportunity for disruptive innovation by incorporating trendy and versatile sneakers into fashion collections.
2. Sportswear - Opportunity for disruptive innovation by developing high-performance sneakers that fuse style and athletic functionality.
3. Athleisure - Opportunity for disruptive innovation by catering to the growing demand for fashionable and comfortable sneakers as part of casual and active wear.

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