Due to the coronavirus pandemic, the Burning Man festival was cancelled this year and replaced with a drone show. Acting as the unofficial Burning Man festival, the drones were coordinated by Studio Drift. To add to the unofficial festivities, a mirrored orb designed by architecture studio BIG was also created.
The Amsterdam-based Studio Drift put on three drone shows. Located at the Renegade Man festival in Nevada, the presentations took place after the official Burning Man festival was cancelled. To create a playful light installation, the company used hundreds of drones for the occasion and dubbed the performance the Done Stories. The goal was to create a meaningful performance to connect people in a socially distanced world.
Festival-Honoring Drone Shows
Studio Drift Performed a Drone Show in Place of Burning Man Festival
Trend Themes
1. Drone Shows - The use of drones for entertainment purposes to replace cancelled events creates opportunities for companies to innovate and provide unique experiences.
2. Social Distancing Entertainment - The need for socially distanced entertainment has created a demand for alternative forms of events, which presents opportunities for businesses to innovate and develop new forms of entertainment.
3. Light Installations - The use of light installations, such as those created by Studio Drift at Renegade Man festival, presents an innovative and visually stunning form of entertainment that can be explored by event companies.
Industry Implications
1. Event Planning - The need for creatively adapted events, including drone shows and light installations, presents an opportunity for event planning companies to innovate and develop new and unusual experiences.
2. Aerospace - The use of drones for entertainment purposes creates opportunities for the Aerospace industry to design new, innovative drone technology that can be used to enhance events, thereby increasing the market for their products.
3. Architecture - The creation of a mirrored orb by BIG architecture studio for use at the Renegade Man festival, suggests an opportunity for innovation within the industry, with architects designing unique structures specifically for entertainment purposes.