While many have probably thought about having ice cream for breakfast, this coffee n' donut ice cream flavor takes the more realistic route of infusing a bit of breakfast into dessert. The official June 2015 Flavor of the Month, the coffee n' donut ice cream is the product of a fun partnership between Baskin-Robbins and sister chain Dunkin' Donuts.
The coffee n' donut ice cream, which will be available in American Baskin-Robbins locations for the month of June, is a coffee and donut flavor, which also contains donut pieces throughout. The June 2015 Flavor of the Month is available in a cone, cup, as a sundae or in a Cappuccino Blast milkshake.
The coffee n' donut ice cream accompanies several Father's Day cakes also available this month.
Donut-Flavored Ice Cream
Baskin-Robbins' Latest Flavor of the Month is Coffee N' Donut
Trend Themes
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Breakfast Dessert Fusion — There is a trend of infusing breakfast flavors into dessert, such as coffee n' donut ice cream.
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Collaborative Partnerships — Companies are partnering with each other to create innovative and unique flavors, as seen with Baskin-Robbins and Dunkin' Donuts.
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Limited Time Offerings — The idea of limited edition flavors and promotions is increasing in popularity, like the June 2015 Flavor of the Month.
Industry Implications
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Food and Beverage — The food and beverage industry can explore creating innovative flavor combinations to attract customers.
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Hospitality — The hospitality industry can offer limited time dessert items as a unique selling point or promotion.
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Marketing and Advertising — Marketing and advertising companies can collaborate with different brands to create exclusive products and generate buzz.