Militaristic Utility Boots

Reebok and Eastlogue Co-Design the New DMX Trail Shadow Iteration

Eastlogue works in collaboration with Reebok on a new version of the DMX Trail Shadow boot. This time, the two design from an angle that explore militaristic elements, taking into consideration utility function and style at once. The inspiration is rooted in military apparel and can be showcased throughout the footwear's design.

The uppers are constructed from technical mesh in an olive green hue detailed with heat welding along with 3M/orange webbing for a reflective hi-vis accent. The base feature synthetic black overlays that can be found at the heel and the toe area. Additional details include the rope laces, the TPU olive cage, orange lining, and mesh paneling tongue. Branding accents are informed at the midfoot and insoles.
Trend Themes
1. Militaristic Utility Boots - The trend of military-inspired footwear designs that combine style and utility.
2. Technical Mesh Uppers - The trend of using technical mesh material for footwear uppers, offering durability and unique design opportunities.
3. Reflective Accents - The trend of incorporating reflective materials into footwear design for increased visibility and safety.
Industry Implications
1. Footwear - The footwear industry can benefit from exploring the potential of military-inspired designs using technical materials and reflective accents.
2. Outdoor Gear - The outdoor gear industry can explore the potential of using technical mesh and reflective materials for footwear and apparel in their product lines.
3. Military Apparel - The military apparel industry can capitalize on the trend of militaristic design elements becoming more popular in mainstream fashion and collaborate with footwear brands to create new products.

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