A series of new Dairy Queen desserts have been announced by the brand that will offer consumers a different way to satisfy their sweet tooth that is incorporated with a multitude of delicious toppings.
The new deserts includes Cupfections and Cake Shakes, which consist of cake chunks with ice cream along with various toppings and milkshakes blended with real cake in the mix, respectively. The Cake Shakes will come in Strawberry and Chocolate flavor options, while the Cupfections will come in Brownie and Oreo and Summer Berry Cake.
The new Dairy Queen desserts will be launching in April alongside a series of Blizzards including the Caramel Cannonball and Brownie Dough as well as four favorite flavors from the past.
Summery Cake-Infused Desserts
These New Dairy Queen Desserts Come in Two Variations
Trend Themes
1. Cake-infused Desserts - The trend of incorporating cake chunks and real cake in desserts offers opportunities for bakeries and ice cream shops to innovate their menu.
2. Cupfections - The rising trend of Instagram-worthy desserts that are visually appealing provide opportunities for food and beverage businesses to create unique and aesthetic desserts to attract customers.
3. Summer Berry Flavors - The use of seasonal fruits in desserts like cakes and ice creams are becoming popular which presents opportunities for farmers and producers to partner up with food businesses.
Industry Implications
1. Desserts and Baked Goods - The dessert industry has an opportunity to innovate with new and exciting dessert offerings by incorporating cake-infused flavors and toppings to diversify their product.
2. Food and Beverage Retail - Supermarkets and food stores have an opportunity to introduce cake-infused ice creams and desserts to their shelves, providing customers with a new and unique dessert experience.
3. Agriculture - Berry farmers and producers have an opportunity to partner with food and beverage businesses to showcase their seasonal produce in desserts and bring awareness to their brand.