There has never been a more useful way to use the cigarette lighter in your car. The Porta-Pizza Oven can both cook and warm your pizza on the go, in the car.
This compact cooker has a built in carrying handle and high and low settings.
Stick it on your dashboard for a pizza party in your car!
Implications - The credit crunch hit many consumers hard and now eating out is not always a viable option for some. Portable appliances that make homemade cuisine possible while on the go are starting to pop up. By recognizing a new consumer need onset by the recession promptly, Porta-Pizza was one of the first products that capitalized on this consumer base.
Car-Made Cuisine
The Porta-Pizza Oven Lets You Eat on the Road
Trend Themes
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Portable-appliance Cuisine — Portable appliances that make homemade cuisine possible while on the go are starting to pop up.
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Car-made Food — Innovations like the Porta-Pizza Oven are providing options for cooking and warming food in cars.
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Recession-inspired Cooking Solutions — Recognizing new consumer needs brought on by the recession, products like the Porta-Pizza Oven capitalize on this consumer base.
Industry Implications
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Automotive — Car-made cuisine products like the Porta-Pizza Oven intersect the automotive industry by targeting car owners who want to cook on the go.
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Consumer Electronics — Portable cooking appliances such as the Porta-Pizza Oven fall under the consumer electronics category and cater to the demand for cooking on the move.
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Hospitality — The rise of portable cooking appliances provides a disruptive innovation opportunity for the hospitality industry to cater to on-the-go dining needs.