The women's health brand Saalt has become known for its colorful menstrual cups, which now arrives in the newly launched colorway of seafoam green.
Menstrual cups can be inserted into the body for up to 12 hours, offering protection that extends far past the lifespan of a single tampon. In addition, they're non-toxic as they're made from medical-grade silicon that won't cause toxic shock syndrome, eco-friendly as they last up to 10 years and cost-effective, saving consumers up to $1,000 USD a year.
Now arriving in a seafoam green colorway, this product joins the standing lineup of colorful menstrual cups. Other color iterations include red, purple and blue, offering a more aesthetically pleasing and less medicinal way of going about one's period.
Colorful Menstrual Cups
Saalt Has Launched Its Popular Period Cups in Seafoam Green
Trend Themes
1. Colorful Menstrual Cups - The trend of offering colorful options for menstrual cups provides a more aesthetic and personal experience for consumers.
2. Extended Protection - The trend of menstrual cups offering up to 12 hours of protection presents an opportunity to disrupt the disposable tampon industry.
3. Eco-friendly Menstrual Products - The trend of eco-friendly menstrual cups made from medical-grade silicone offers a disruptive innovation opportunity in the feminine hygiene market.
Industry Implications
1. Women's Health - The women's health industry can capitalize on the trend of offering colorful menstrual cups as a way to attract and retain customers.
2. Feminine Hygiene - The feminine hygiene industry can explore the trend of extended protection offered by menstrual cups to provide innovative and sustainable alternatives to traditional products.
3. Sustainable Living - The sustainable living industry can leverage the trend of eco-friendly menstrual cups as a way to promote environmentally conscious choices in personal care.