Coconut Cloud is growing its product portfolio beyond coffee creamers with a supercharged coffee and creamer hybrid called Happy Brain Coffee. The all-in-one, coffee plus creamer product line boasts added MCT oil to support healthy brain function, and it can be found in varieties like Unsweetened and Original with coconut sugar. As the brand puts it, "This is a high performing coffee drink to support a high performing you."
Making Happy Brain Coffee is simple, as the product only needs to be stirred with hot water before it's ready to enjoy. The coffee and creamer hybrid is ideal for a wide range of on-the-go and outdoor adventures.
The vegan-friendly, soy-free and dairy-free products are made with a base of coconut cream powder, plus a few other simple ingredient additions.
Brain-Boosting Coffee Creamers
Happy Brain Coffee is an All-in-One Coffee and Creamer
Trend Themes
1. Supercharged Coffee - Developing coffee products with added MCT oil to support healthy brain function presents an opportunity for disruptive innovation in the coffee industry.
2. All-in-one Products - Creating coffee and creamer hybrids like Happy Brain Coffee that combine multiple functions in one convenient product offers a chance for disruptive innovation in the beverage market.
3. Functional Ingredients - Using ingredients like coconut cream powder and coconut sugar to create vegan-friendly, soy-free, and dairy-free coffee products taps into the rising trend of functional and health-conscious ingredients.
Industry Implications
1. Coffee - The coffee industry can explore the opportunity of developing and marketing supercharged coffee products infused with functional ingredients like MCT oil for enhanced brain function.
2. Beverage - The beverage industry can leverage the popularity of all-in-one products, such as coffee and creamer hybrids, to create innovative drink options that cater to convenience-seeking consumers.
3. Health Foods - The health foods industry can capitalize on the demand for functional ingredients by creating more plant-based, vegan-friendly coffee products using ingredients like coconut cream powder and coconut sugar.