Self-Assembled Watches

The Cloak Watch Disguises Itself in a Modeling Kit

Why buy your next watch when you can build it yourself? The Cloak Watch is a mysterious new timepiece from designers Nissan Graisel and Emanuele Laviosa that has to be pieced together by hand.

The Cloak Watch is designed to look like a piece of trash until you fully assemble it. If you have the time to build this watch, then you'll become the proud owner of a truly original and eye-catching time-tracker. Check out the Cloak Watch in the featured gallery and read below to get the design duo's take on their creation.

Trend Themes

  1. Self-assembly Products — Creating items from scratch is coming back in fashion, thus creating opportunities in self-assembled watches.
  2. DIY Wearable Technology — The combination of wearable technology and do-it-yourself (DIY) is expanding into a new market of consumers that want customized watches.
  3. Creative Timepieces — The idea of unique and unusual designs for watches offers an innovative opportunity for new designers to enter the market.

Industry Implications

  1. Watchmaking Industry — The watchmaking industry could incorporate self-assembly watches as a new product line.
  2. DIY and Craft Industry — The DIY and craft industry could explore creating more unique and customizable timepieces with a range of assembly difficulties.
  3. Fashion Accessory Industry — The fashion accessory industry could take advantage of the creative designs of self-assembled watches to cross-sell from clothing or jewelry lines.

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