The 'Reuben Pickle Dog' served at this year's 2016 Minnesota State Fair introduces a simpler take on the classic Reuben sandwich.
While ingredients like sauerkraut and cheese are an essential part of a classic Reuben sandwich, they are typically served between grilled between slices of rye bread. The Reuben Pickle Dog reinterprets the classic sandwich recipe without the breaded bun and uses only a slice of slice of deli roast beef to contain a filling of cream cheese, dill pickle, sauerkraut and Thousand Island dressing.
Many fair foods embrace bread—especially if it is deep-fried—as a main ingredient and even without an exterior that's covered in bread, this fair food dish could be classified as something that resembles the form of a corndog, a hot dog or even a pared-down meat wrap.
Deconstructed Reuben Wraps
This Minnesota State Fair Food Creation Simplifies the Classic Reuben
Trend Themes
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Simplified Fair Food — Disruptive innovation opportunity: Create new fair food creations that simplify traditional dishes by removing unnecessary elements.
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Alternative Food Wraps — Disruptive innovation opportunity: Develop innovative wraps that replace traditional bread or buns with healthier or unconventional alternatives.
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Deconstructed Sandwiches — Disruptive innovation opportunity: Explore deconstructed versions of popular sandwiches, removing certain elements while keeping the essence of the original flavors.
Industry Implications
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Fair Food Industry — Disruptive innovation opportunity: Revolutionize fair food offerings by introducing simpler and healthier options that still embrace the spirit of indulgent comfort food.
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Alternative Bread Industry — Disruptive innovation opportunity: Capitalize on the increasing demand for healthier alternatives to traditional bread by developing innovative products for wraps and sandwiches.
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Convenience Food Industry — Disruptive innovation opportunity: Create convenient and portable deconstructed sandwich options that cater to people looking for quick and mess-free meals on-the-go.